AdSense Niches
Safety Training, Workplace Safety - **** Niche
Safety training, workplace safety, what the hell am I talking about? Yes, it makes me wonder too. It’s not the first time I stumble upon a very boring mundane topic that works like a cash register.
Safety training and workplace safety is a very profitable niche, as I just recently found out for myself. There are tons of state, government and local regulations that companies have to follow (there is even an entire agency called OSHA, created by the government to keep track of workplace safety).
Because OSHA regulations are rather complex, a cottage industry that provides safety training and workplace safety materials has sprung up. There also are companies that provide diversity training, sexual harassment training and so on.
Buy Stocks, Online Brokers - *** Niche
Online stock trading is a big business and don’t let low online broker fees fool you. While the day trading craze of the dot com era is over, I am happy to report that investment and stock trading niches do alright with AdSense.
Most of the clicks I get from my investment related websites fall in between 30 and 50 cents per click on average. However, I’m convinced that if I spend more time investigating this niche, I’ll be able to find subniches that pay well above the average.
I’m currently playing around with two investment niches – 401K and IRA rollover, which tend to be on the higher end of earnings. I plan to check out options and precious metals investments to see if these do any better.
Pay Day Loan, Payday Loan, Payday Loan Online - **** Niche
I generally try to stay away from the loans and mortgages niche, but pay day loans (or payday loans, if you prefer this spelling) has been quite good for me.
The payday loan industry is a very profitable but very risky industry. Essentially they provide a cash advance until the pay day, and these loans are very expensive. In fact, the Federal Trade Commission (FTC) has a special section devoted to payday loans. Here is what they say
The ads are on the radio, television, the Internet, even in the mail. They refer to payday loans - which come at a very high price.
Outsourcing, IT Outsourcing, Payroll outsourcing - *** Niche
Outsourcing is currently one of my favorite AdSense niches. The per-click average is below 50 cents, but if you get the right crowd, the CTR is excellent.
I’ll tell you a little secret. I’m thinking of creating an outsourcing portal, bringing together folks who outsource IT, programming, web design, help desk and other geeky stuff. Hey, if I get THAT MUCH from AdSense alone, I should get 10X, charging finder’s fee or a monthly membership. I know of a few folks who’ve traveled that path (actually started as outsourcers but than turned “outsource brokers”) who make six figures just bringing the two interested parties together.
PPC, Pay Per Click - *** to **** Niche
I know, it’s a bit ironic but PPC or Pay Per Click is a profitable niche to write about itself. PPC is a billion dollar industry lead by Google and Yahoo, but make no mistake, there are thousands of smaller PPC players, making a buck providing pay per click services to other companies.
The PPC niche can be divided into several broad segments. By far, the biggest one is PPC management. Many companies seek to outsource pay per click management, because they simply don’t have a specialist who can run a PPC campaign or it’s too expensive to hire one. This is where the money is.
Private Jet, Jet Charter, Private Jet Rental - **** Niche
Private jets are hot. When you consider all the nonsense that happens with the air transportation industry, the long lines in airports, ridiculous searches, no wonder people are turning to private jets.
Of course, only very rich people can own a private jet, but jet charters, shared ownership and jet rentals are increasingly affordable, at least to the affluent.
If you read newspapers, you know that Warren Buffet bought a company called NetJets a few years ago. This company now owns several thousand airplanes, most of them jets and can pick you from any place and fly you anywhere on a 4 to 10 hour notice. It’s the largest fleet of private jets in the world.
Helpdesk, helpdesk software - **** Niche
Since I have extensive background in selling software online, I can attest that there are some niches that are extremely profitable. Helpdesk software is just such a niche.
So what’s a helpdesk? Essentially, helpdesk is a central point through which problems/issues are reported and subsequently managed/co-ordinated. From a wider perspective, it is also seen as core part of the service function, responsible for bringing together multiple resources to address an issue.
Helpdesk software simply automates the process, cutting on the number of employees necessary to handle these issues and expediting the process of solving these problems.
Fixed Annuity, Annuity - **** Niche
Annuities, whether fixed or variable, are most often sold through insurance companies or banks and target older folks. There also are companies that buy annuities.
While almost all insurance niches are destroyed by MFA sites (you can find various kinds of insurance on almost any keyword list), annuities, especially the fixed annuity niche has held up pretty well. That’s been my experience so far, anyway.
I believe that the top three bids for “fixed annuity” are between 5 and 8 dollars. But don’t let your greed glands salivate too much, you are not going to get that much. The average is going to be below a dollar, but still way, way more than you can make in MFA infested insurance niches, like auto insurance.
Depression Treatment, Depression Help - *** Niche
Feeling depressed? This will cheer you up. Depression help is a decent niche to make money from. The money isn’t all that great, but there aren’t very many ups and downs because of so many advertisers.
The niche is saturated with ads. Some ads are very funny. My favorite one is “Online Depression Therapy, Professional Counselors Will Listen And Advise You. As low as $0.99/min”. Wow, how low can you go?
Most advertisers in this niche provide either legitimate or alternative depression treatment methods, including herbs, inspirational videos, self-hypnotizing CDs, retreats and (of course) “God will lead out of depression”.
Slot Machine, Casino Slot Machines, Pachislo - *** Niche
Slot machines is a quite interesting niche. I think that when people search for “slot machines”, most of them want free online games.
But a small section of searchers look for real casino slot machines or old antique slot machines or legal slot machines for home entertainment. Some people search for particular slot machine brand name, like Pachislo (there are some others, but only Pachislo seems to provide decent payout).
There are some really nutty products related to slot machines. For example, there are a number of books and online courses for the winning “slot machine system”. Actually, slot machines provide the worst pay out in the entire gaming industry and there is no “system” to follow. But whatever.
