Fixed Annuity, Annuity - **** Niche

Annuity is a contract or agreement by which one receives fixed payments on an investment for a lifetime or for a specified number of years.

Annuities, whether fixed or variable, are most often sold through insurance companies or banks and target older folks. There also are companies that buy annuities.

While almost all insurance niches are destroyed by MFA sites (you can find various kinds of insurance on almost any keyword list), annuities, especially the fixed annuity niche has held up pretty well. That’s been my experience so far, anyway.

I believe that the top three bids for “fixed annuity” are between 5 and 8 dollars. But don’t let your greed glands salivate too much, you are not going to get that much. The average is going to be below a dollar, but still way, way more than you can make in MFA infested insurance niches, like auto insurance.

I haven’t really tested out this niche extensively, only fixed annuities. You might want to check out key phrases like structured settlement annuity, annuity settlement, equity indexed annuity, sell annuity, etc. - to see what works best for you.

In order not to violate Google TOS, I rate niches with my own star system. ** - $0.20-$0.30 per click average, *** - $0.30-$0.50 per click average, **** - $0.50-$0.70 per click average, ***** - $0.70-$1.20 per click average. While I don’t mind sharing information on ***** niches, I don’t make this information publicly available because it would quickly kill these niches or get Google pissed off at me.

All AdSense niches were tested by me personally and your results shouldn’t be very different, unless your account was smart-priced, too much time passed since my testing, MFA got a hold of the niche or your site or traffic source sucks big time.